Whether you’re looking to streamline parts of your business or fine-tune your social presence, using the right tools can make a huge difference!

With so many online tools available and constantly entering the market, we have prioritised those that are easy to use, increase our productivity and seamlessly integrate with the tools we’re already using to automate and enhance all areas of our client’s marketing activities.

ActiveCampaign

ActiveCampaign is an integrated marketing platform, delivering email marketing, marketing automation and small business CRM tools which has saved us hours. You can do everything from setting up a welcome series of emails  using automations, manage contact lists or use simple workflows to automate marketing tasks.

We believe the intuitive CRM capabilities of ActiveCampaign are an essential key to the success of any good marketing and sales team. You can conveniently keep all your customer data organised in one platform, create custom forms to collect email subscribers and even use site tracking to see how people are interacting with your website.

We love the functionality and convenience of ActiveCampaign!

Hootsuite

Regardless of your company’s size or industry, social media can play a big part in its success, which is why it’s so important to effectively and efficiently manage all your social accounts.

Hootsuite’s social media management system assists with content planning by allowing you to schedule posts across all social channels while monitoring conversations and account activity, all from one place!

We love that Hootsuite also provides in-depth analytics reports which we can review and share with our clients.

Canva

We understand that design is a big deal – it’s  essential to establishing a brand and communicating with  customers which is why this easy to use creation tool is used daily in the Think Communications office!

Creativity on Canva has no limits with over 8,000 free templates, more than 100 design types and hundreds of free photos. We use their built-in templates to design anything from logos to blog post covers and brochures to make our clients brands, products and websites stand out.

The best part? Canva is free!

Asana

As a small team, Asana is the perfect project management tool. It helps us collaboratively manage all the moving pieces of our client’s marketing campaigns – we can create to-do lists, share files and feedback and assign tasks to the responsible people.

While working from home due to COVID-19, Asana has been great for our remote teams, helping them manage day-to-day projects and preventing things from slipping through the cracks.

SEMrush

SEMrush helps us with keyword research, content optimisation and enables us to track our client’s competitors – we can monitor their fluctuations in rankings and conduct a full competitive analysis when fleshing out a client strategy.

We love it because we can monitor our client’s online visibility through brand mentions and target keyword mentions. We can also consistently improve their website SEO through seeking out potential errors and warnings, opportunities to improve search engine rankings and new keywords to use.

While we love these tools, they are only as valuable as the marketing strategy and team your company has in place using them.

If you are seeking the skill and experience of people who can use these tools and many more to elevate your business, get in touch with us at info@thinkcommunications.com.au